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21Apr/210

Slot Machine positioning


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Books have been stated on this matter, and the conflict and face-offs about where the "hot" slot machines are installed in the casino are still rampant - more than sixty years after slot machine games were first added to the gaming floor in the casinos.

The quintessential rule is that the better slots were located just inside the main doorway of the casino; so that casino fanatics walking by would see actual jackpot winners ... be intrigued enough to come inside ... play. Our assessment is that this is definitely no longer the case.

The great majority of the large casinos nowadays are enormous complexes and you can no longer see inside from the sidewalk, so there's no longer a reason to put the 'loose' slots close-by any of the doors.

An additional classic rule is that loose one armed bandits are placed on the major aisles in the casinos, again so that more persons could see winning jackpots and be motivated to play. However, we find that this also is not a universal rule any more.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slots at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the very last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

Nowadays, casinos are constantly changing their philosophy about where to place the loose slots.

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