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18Feb/210

Slot Machine positioning


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Books have been stated on this matter, and the disquiet and disharmony about where the "hot" slot machines are positioned in the casino are still ongoing - over 60 yrs after slots were first added to the gaming floor in casinos.

The traditional rule is that the superior slot machines were installed just inside the entrance of the casino; so that people walking by would be able to see real jackpot winners and be attracted to come unto the gambling floor and play. Our estimation is that this is not so anymore.

Most of the large casinos presently are magnificent complexes ... you no longer can see inside from the sidewalk, so there's no longer a reason to situate the 'loose' slot machines close to any exits.

Yet another traditional rule is that loose slot machines are put on the major aisles inside the casinos, again so that more persons could see winning jackpots and be inspired to play. Nonetheless, we find that this also is not a universal rule any more.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played the slot machines at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

Today, casinos are constantly changing their perspective about where to place the loose slot games.

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